You Are a Badass at Making Money

You Are a Badass at Making Money by Jen Sincero is a motivational and practical guide to transforming your mindset around wealth and financial success. Building on the principles of her earlier book, You Are a Badass, Sincero applies her no-nonsense, humorous approach to helping readers overcome limiting beliefs about money and adopt a mindset that attracts abundance.

You Are a Badass at Making Money by Jen Sincero

The book combines personal anecdotes, actionable advice, and spiritual principles (like the Law of Attraction) to help readers shift their relationship with money. Sincero argues that making money isn’t just about hard work - it’s about mindset, self-worth, and taking bold action.

Key Themes & Takeaways

1. Your Money Mindset Determines Your Financial Success

Sincero emphasizes that our beliefs about money - often formed in childhood - shape our financial reality. If you believe money is scarce, hard to earn, or only for "lucky" people, you’ll subconsciously sabotage your success.

- Example: If you grew up hearing "money doesn’t grow on trees," you might unconsciously avoid opportunities to earn more.

- Solution: Identify and rewrite your negative money scripts. Replace thoughts like "Rich people are greedy" with "Money allows me to contribute more to the world."

2. The Power of Decision & Commitment

Making money starts with a firm decision - not just a wish. Sincero stresses that you must commit fully to financial success, rather than hesitating or making excuses.

- Key Quote: "You’ll know you’ve made the decision when there’s no other option."

- Action Step: Write down your financial goals and declare, "I am making X amount by X date," as if it’s already happening.

3. Overcoming Fear & Taking Bold Action

Fear is the biggest obstacle to making money. Whether it’s fear of failure, judgment, or success, Sincero encourages readers to push past discomfort.

- Strategy: "Feel the fear and do it anyway." Take small, consistent actions (e.g., asking for a raise, starting a side hustle) to build confidence.

- Mindset Shift: View failure as feedback, not defeat.

4. The Role of Gratitude & Visualization

Sincero advocates for gratitude as a magnet for abundance. By appreciating what you already have, you signal to the universe (or your subconscious) that you’re ready for more.

- Exercise: Keep a daily gratitude journal, focusing on money-related blessings (e.g., "I’m grateful for my paycheck").

- Visualization: Picture yourself already wealthy - feel the emotions, see the lifestyle. This primes your brain to recognize opportunities.

5. Surround Yourself with Success

Your environment influences your financial mindset. If you’re around people who complain about money or dismiss ambition, their energy will hold you back.

- Advice: Seek mentors, read success books, and join communities of like-minded people.

- Quote: "You are the average of the five people you spend the most time with."

6. Make Money Doing What You Love

Sincero rejects the idea that you must suffer to earn money. Instead, she encourages aligning your income with your passions.

- Steps:

1. Identify what excites you.

2. Find ways to monetize it (even if it’s unconventional).

3. Take imperfect action—don’t wait for the "perfect" moment.

7. The Importance of Giving

Paradoxically, giving money (when done with the right mindset) can attract more abundance. Sincero advises tithing, donating, or tipping generously as a way to affirm that money flows freely to and through you.

- Principle: "The more you give, the more you receive."

Notable Exercises & Practices

1. The "Why" Exercise – List all the reasons you want more money (e.g., freedom, security, helping family). Revisit this list to stay motivated.

2. Money Mantras – Repeat affirmations like "Money flows to me easily and abundantly."

3. The $10,000 Game – Act as if you’ve already received a surprise $10,000. How would you spend/invest it? This shifts your mindset from scarcity to abundance.

4. Fear-Facing Challenges – Do one thing daily that scares you (e.g., pitching a client, investing in a course).

Criticism & Considerations

While the book is highly motivational, some readers may find its spiritual approach (e.g., Law of Attraction, universe-based abundance) less practical. However, even skeptics can benefit from the mindset shifts and action-oriented strategies.

Final Thoughts

You Are a Badass at Making Money is a powerful book for anyone ready to break free from financial limitations. By combining mindset work with actionable steps, Sincero provides a roadmap for earning more while enjoying the journey.


Key Message: Making money isn’t just about strategy - it’s about believing you deserve it, taking risks, and staying committed to your financial growth.


Rating: 4.5/5 (Highly recommended for those needing a motivational kickstart to their financial journey.)